Knowledge Management, Social Media and Innovation

Knowledge Management, Social Media and Innovation
The assignment requires an analysis of a recent IBM initiative relating to ‘Social Business’ ibm.com/socialbusiness/uk

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You are required to specifically identify how ANY organisation may ‘learn’ the nature of a SOCIAL MEDIA system which may be adopted to exploit the extent of the organisations ‘knowledge’ leading to enhanced ‘innovation’. For clarity your report should therefore form FOUR elements, ie organisational learning approach, social media development, knowledge management features and the extent of subsequent innovation.

It is expected that an in-depth investigation and analysis is undertaken to determine the extent of the theoretical and practical issues involved in how the Social Media service was achieved through knowledge and innovation frameworks.
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